A global alliance of leading companies and universities established to develop new understanding and approaches to complex service systems
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Cambridge Service Alliance

Welcome to the Cambridge Service Alliance - a unique global alliance between leading businesses and universities. It brings together the world's leading firms and academics, all of whom are devoted to delivering today the tools, education and insights needed for the complex service solutions of tomorrow.  Its members are BAE Systems, Caterpillar Inc., IBM, Pearson and the University of Cambridge's Institute for Manufacturing and Judge Business School. 

'In the twenty-first century service business-model innovation provides a key competitive advantage. By bringing together some of the world's best firms and minds, the Cambridge Service Alliance will help you speed up service business-model innovation in your firm'

Professor Andy Neely, Director, Cambridge Service Alliance

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GE, The Industrial Internet and the Battle to Come

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How Wearable Technology can help Servitization

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Is servitization for everyone?

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Big Data for Big Business?

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Industry Transformation Towards Service Logic

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What is servitization?

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Trading off service experience and service efficiency

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Cisco 14% rise in profits from services sales

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Social media and the new way of networking

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Beyond Servitization: What's Next?

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Challenges and Issues of Engineering Asset Management

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Why servitise: Alternative rationales

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Five predictions for the future of services

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